Bullying brain storm

We picked childline because they are one of the most popular charities in the UK and the logo will easily be recognised in the campaign video. We first started of with Bullying Uk, ditch the label, kidscape and childline. We asked people "which organizations logo do you recognise the most?". 5 people said they know childline, 1 said ditch the label, 3 said Bullying Uk and no one knew kidscape.
Childline:5
Bullying UK:3
Ditch the label:1
Kidscape:0
So then we took our results and picked childline since it's the most popular.